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Beyond disruption : changing the rules in the marketplace /

Dru, Jean-Marie.

Beyond disruption : changing the rules in the marketplace / Jean-Marie Dru. - New York : John Wiley & Sons, 2002 - 304 páginas : ilustraciones

Includes index.

DISRUPTION CONTEXT |
DISRUPTION AT WORK |
DISRUPTION SCOPE |
DISRUPTION TOMORROW |

ISBN: 0471218995

Subjects--Topical Terms:
Publicidad
Mercadeo

Dewey Class. No.: 659.2 D794b

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