Vista normal Vista MARC Vista ISBD

Hill, Charles W. L.

Global business today / Charles W. L. Hill - Decimosegunda edición - New York : McGraw Hill, 2022 - xxii, 615 páginas : ilustraciones, gráficos, mapas

Incluye contenido, glosario, índice de temas, datos del autor,

PART ONE INTRODUCTION AND OVERVIEW|
Chapter One Globalization |
PART TWO NATIONAL DIFFERENCES|
Chapter Two National Differences in Political, Economic, and Legal Systems|
Chapter Three National Differences in Economic Development |
Chapter Four Differences in Culture |
Chapter Five Ethics, Corporate Social Responsibility, and Sustainability |
PART THREE THE GLOBAL TRADE AND INVESTMENT ENVIRONMENT|
Chapter Six International Trade Theory|
Chapter Seven Government Policy and International Trade |
Chapter Eight Foreign Direct Investment |
Chapter Nine Regional Economic Integration|
PART FOUR THE GLOBAL MONETARY SYSTEM|
Chapter Ten The Foreign Exchange Market|
Chapter Eleven The International Monetary System |
PART FIVE THE STRATEGY OF INTERNATIONAL BUSINESS|
Chapter Twelve The Strategy of International Business |
Chapter Thirteen Entering Developed and Emerging Markets|
PART SIX INTERNATIONAL BUSINESS FUNCTIONS|
Chapter Fourteen Exporting, Importing, and Countertrade|
Chapter Fifteen Global Production and Supply Chain Management |
Chapter Sixteen Global Marketing and Business Analytics |
Chapter Seventeen Global Human Resource Management |


ISBN: 9781266103148

Subjects--Topical Terms:
Empresas internacionales
Competencia económica internacional
Inversiones extranjeras
Negocios

Dewey Class. No.: 388.88 H645g 2022