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Successful direct marketing methods /

Stone, Bob, 1918-

Successful direct marketing methods / Bob Stone. - Sexta edición - Lincolnwood : NTC Business Books, 1997 - xiv, 545 p. : il.

Incluye glosario : (p. 503-532) e índice

Mercadeo

ISBN: 0844230030

Subjects--Topical Terms:
Mercadeo directo
Venta directa

Dewey Class. No.: 658.84 S877s 1997

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