Festival and events management : an international arts and culture perspective /
editores, Ian Yeoman [y otros cuatro].
- reimpresión 2009
- Amsterdam : Elsevier : Butterworth-Heinemann, 2009
- xxi, 418 páginas
Incluye bibliografía (pp. 404-408) e índice
"Festival and Events Management is an extensive compilation in a rapidly growing academic field of study, and the first explicit purpose of this book is to offer an (academic) understanding of this quickly growing field: the management of festivals and event."
9780750658720
Gestión de eventos Promoción de eventos especiales Publicidad Festival y gestión Estudios de eventos Políticas de planificación de eventos