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Events management : an introduction / Charles Bladen [y otros tres]
Tipo de material:
TextoIdioma: Inglés Editor: London ; New York, NY : Routledge, Taylor & Francis Group, 2023Edición: Tercera ediciónDescripción: xxiii, 465 páginas : ilustracionesISBN: - 9780367610043
- 394.2068 E93m 2023 23
Contenidos:
Resumen: "Contemporary events management is a diverse and challenging field. This introductory textbook fully explores the multidisciplinary nature of events management and provides the student with all the practical skills and professional knowledge they need to succeed in the events industry. Written by a team of authors with many years' experience of working in the events industry, Events Management: An Introduction is the essential course text for any events management programme"-- Provided by publisher.
Introduction to events management |
Event project management : feasibility, planning, delivery and evaluation |
Event design and production |
Event operations |
Event human resource management |
Event finance |
Event marketing |
Event law, health, safety and risk management |
Sporting events |
Mega-events |
Events in the public and third sectors |
Business events |
Cultural events and festivals |
Event impacts and sustainability |
Events and the media.
| Tipo de ítem | Biblioteca actual | Colección | Signatura topográfica | Copia número | Estado | Código de barras | |
|---|---|---|---|---|---|---|---|
| Libro (general) | Biblioteca Central UNIBE Área de exhibición | General | 394.2068 E93m 2023 (Navegar estantería(Abre debajo)) | Ej. 1 | Disponible | 251036 |
Navegando Biblioteca Central UNIBE estanterías, Ubicación en estantería: Área de exhibición, Colección: General Cerrar el navegador de estanterías (Oculta el navegador de estanterías)
Incluye referencias bibliográficas e índice.
Introduction to events management |
Event project management : feasibility, planning, delivery and evaluation |
Event design and production |
Event operations |
Event human resource management |
Event finance |
Event marketing |
Event law, health, safety and risk management |
Sporting events |
Mega-events |
Events in the public and third sectors |
Business events |
Cultural events and festivals |
Event impacts and sustainability |
Events and the media.
"Contemporary events management is a diverse and challenging field. This introductory textbook fully explores the multidisciplinary nature of events management and provides the student with all the practical skills and professional knowledge they need to succeed in the events industry. Written by a team of authors with many years' experience of working in the events industry, Events Management: An Introduction is the essential course text for any events management programme"-- Provided by publisher.