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Fundamentos de mercadotecnia / William Stanton, Charles Futrell ; traducción Mª Elena Rosas Sánchez

By: Stanton, William J.
Contributor(s): Futrell, Charles.
Material type: TextTextPublisher: México : McGraw-Hill, 1989Edition: Cuarta edición.Description: xxiii, 732 p.ISBN: 9684222793 (o.c.).Subject(s): Mercadeo -- -FundamentosDDC classification: 658.8 S792f 1989
Item type Current location Collection Call number Copy number Status Date due Barcode
Libro (general) Biblioteca Central UNIBE
General 658.8 S792f 1989 (Browse shelf) Ej.1 Available 920371
Libro (general) Biblioteca Central UNIBE
General 658.8 S792f 1989 (Browse shelf) Ej.2 Available 920372