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Mercadotécnia : conceptos y aplicaciones / Charles D. Schewe, Ruben M. Smith ; traducción: Hortensia Corona de Contin
By: Schewe, Charles D [autor]
| Smith, Ruben M [autor].
Contributor(s): Corona de Contin, Hortensia [traductor].
Material type: 
TextPublisher: México : McGraw-Hill, 1992Description: xxiii, 724 p.ISBN: 9684512791.Subject(s): MercadeoDDC classification: 658.8 S328m
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Libro (general) | Biblioteca Central UNIBE | General | 658.8 S328m (Browse shelf) | Ej.1 | Available | 922271 | |
| Libro (general) | Biblioteca Central UNIBE | General | 658.8 S328m (Browse shelf) | Ej.2 | Available | 930044 |