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Fundamentos de marketing / Carmelina Vega, Olga Bocigas ; prólogo: Philip Kotler

By: Vela, Carmelina [autor] | Bocigas, Olga [autor].
Contributor(s): Kotler, Philip [prologuista].
Material type: TextTextSeries: Colección universidad.Publisher: Madrid : Escuela Superior de Ingenieros Comerciales (ESIC), 1992Description: 581 páginas.ISBN: 8473560787.Subject(s): MercadeoDDC classification: 658.8 V432f
Item type Current location Collection Call number Copy number Status Date due Barcode
Libro (general) Biblioteca Central UNIBE
General 658.8 V432f (Browse shelf) Ej.1 Available 940495