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Fundamentos de marketing / William J. Stanton. Michael J. Etzel, Bruce J. Walker ; traducción: Rosa María Rosas Sánchez

By: Stanton, William J [autor] | Etzel, Michael J [autor] | Walker, Bruce J [autor].
Contributor(s): Rosas Sánchez, Rosa María [traductor].
Material type: TextTextPublisher: México : McGraw-Hill, 1998Edition: Décima edición.Description: xxix, 885 páginas.ISBN: 9701008944.Subject(s): MercadeoDDC classification: 658.8 S792f 1998
Item type Current location Collection Call number Copy number Status Date due Barcode
Libro (general) Biblioteca Central UNIBE
General 658.8 S792f 1998 (Browse shelf) Ej.1 Available 962587
Libro (general) Biblioteca Central UNIBE
General 658.8 S792f 1998 (Browse shelf) Ej.2 Available 980896
Libro (general) Biblioteca Central UNIBE
General 658.8 S792f 1998 (Browse shelf) Ej.3 Available 990988