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Publicidad / Otto Kleppner, J. Thomas Russell, W. Ronald Lane ; traducción: Georgina Greenham del Castillo
By: Kleppner Otto [autor]
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Contributor(s): Russell J. Thomas [autor] | Lane W. Ronald [autor] | Greenham del Castillo, Georgina [traductor].
Material type: 
TextPublisher: México : Prentice Hall Hispanoamericana, 1994Edition: Vigésima edición.Description: xviii, 865 páginas.ISBN: 9688803782.Subject(s): Publicidad -- Historia | Publicidad -- Administración | Medios de comunicación de masasDDC classification: 659.1 K64p 1993
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Libro (general) | Biblioteca Central UNIBE | General | 659.1 K64p 1993 (Browse shelf) | Ej.2 | Available | 980900 |
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| 658.87 B516r Retail management : a strategic approach / | 658.9161 H926m The modern medical office : | 658.9161 H926m The modern medical office : | 659.1 K64p 1993 Publicidad / | 659.1 L868c 1987 Casi todo lo que sé de publicidad / | 660.28423 T817ó Operaciones de transferencia de masa / | 660.62 M626 1979 Microbial technology : microbial processes / |
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