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El plan de marketing estratégico / Cesáreo Hernández, Ricardo del Olmo, Jesús García
By: Hernández Cesáreo [autor]
| Olmo, Ricardo del [autor] | García, Jesús [autor].
Material type: 
TextPublisher: Barcelona : Gestión 2000, 1994Description: 132 páginas.ISBN: 8480880228.Subject(s): Planificación estratégica | Análisis de mercadeo | Mercadeo | Planificación del mercadeoDDC classification: 658.802 H557p
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Libro (general) | Biblioteca Central UNIBE | General | 658.802 H557p (Browse shelf) | Ej.1 | Available | 981252 |
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| 658.802 G956a 1996 Administración de marketing : estrategías y programas / | 658.802 G962g Gerencia de marketing : | 658.802 G962g Gerencia de marketing : | 658.802 H557p El plan de marketing estratégico / | 658.802 H984m Marketing communications : integrated theory strategy and tactics / | 658.802 K49b Blue ocean strategy : | 658.802 K553m Marketing management / |
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