Catalog - Resource Center for Learning and Research
Back to Site - CRAI Library
Comportamiento del consumidor : comprendiendo al consumidor / Bernard Dubais, Alex Rovisa Celma
By: Dubais, Bernard [autor]
| Rovisa Celma, Alex [autor].
Material type: 
TextPublisher: Madrid : Prentice Hall, 1998Edition: Segunda edición.Description: xxiii, 281 páginas.ISBN: 84832201005.Subject(s): Comportamiento del consumidor | Consumidores -- Aspectos psicológicos | Preferencia de los consumidores | MercadeoDDC classification: 658.8342 D815c
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Libro (general) | Biblioteca Central UNIBE | General | 658.8342 D815c (Browse shelf) | Ej. 1 | Available | 990642 |
Incluye índices