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Fundamentos de marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker
By: Stanton, William J
.
Contributor(s): Etzel, Michael J | Walker, Bruce J.
Material type: 
TextPublisher: México : McGraw-Hill, 2000Edition: Séptima edición.Description: xxi, 707 p. + 1 suplemento.ISBN: 9701026764.Subject(s): MercadeoDDC classification: 658.8 S792f
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Libro (general) | Biblioteca Central UNIBE | General | 658.8 S792f (Browse shelf) | Ej.1 | Available | 010986 |
Incluye bibliografía, índice y glosario (p. G-1 - G-21)