Catalog - Resource Center for Learning and Research

Back to Site - CRAI Library
Normal view MARC view ISBD view

The fundamentals of hospitality marketing / Steve Manson

By: Manson, Steve.
Material type: TextTextPublisher: New York : Continuum, 2000Description: 116 p.ISBN: 0826448321.Subject(s): Mercadeo | Nuevos productos | Demostración de productos | Segmentación del mercadeo | Mercadeo directoDDC classification: 658.802 M462f

Incluye bibliografía e índice