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Personal selling : a relationship approach / Ronald B. Marks
By: Marks, Ronald B
.
Material type: 
TextPublisher: Upper Saddle River : Prentice Hall, 1997Edition: Sexta edición.Description: xix, 587 p.ISBN: 0132428849.Subject(s): Técnicas de ventas | Técnica de ventas -- -Aspectos psicológicos | Vendedores y Arte de venderDDC classification: 658.85 M346p
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Libro (general) | Biblioteca Central UNIBE | General | 658.85 M346p (Browse shelf) | Ej.1 | Available | 030452 |
Contiene además glosario (p. 571-575)
Incluye bibliografía e índice