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Marketing deportivo : el negocio del deporte y sus claves / Gerardo Molina, Francisco Aguiar.

By: Molina, Gerardo.
Contributor(s): Aguiar, Francisco.
Material type: TextTextPublisher: Buenos Aires : Grupo Editorial Norma, 2003Description: 260 p.ISBN: 9875451347.Subject(s): Deportes. -- -Mercadeo | Deportes. -- -Aspectos económicosDDC classification: 658.8 M722m
Contents:
Mercadeo

Includes bibliographical

Mercadeo