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Handbook on tourism market segmentation : maximising market effectiveness
By: World Tourism Organization (UNWTO)
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Material type: 
TextPublisher: Madrid : World Tourism Organization (UNWTO), 2007Description: xiv, 120 páginas.ISBN: 9789284412075.Subject(s): Segmentación del mercado | Comercio turístico | Turismo | Planificación del mercadeo | MercadeoDDC classification: 338.4791 W927
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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| Libro (general) | Biblioteca Central UNIBE | General | 338.4791 W927 (Browse shelf) | Ej.1 | Available | 100978 |
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| 338.4791 V422m Manual de finanzas para empresas turísticas / | 338.4791 V879m El mercado turístico : | 338.4791 W362e Ecoturismo : impacto tendencias y posibilidades / | 338.4791 W927 Handbook on tourism market segmentation : | 338.4791 W927 2013 Unwto Hihn -level regional conference on green tourism: | 338.4791 W927a Australia : the Asia and the Pacific intra-regional outbound series | 338.4791 W927a 2002 Africa |
Incluye bibliografía ( p. 115-120 )