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El marketing como arma competitiva: cómo asignar prioridades a los recursos comerciales / Tomás Alfaro Drake.
By: Alfaro Drake, Tomás [autor]
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Material type: 
TextSeries: Serie McGraw-Hill de management.Publisher: Madrid : McGraw-Hill, 1992Description: viii, 308 p.ISBN: 8476158181; 9788476158180.Subject(s): Mercadeo | Comercialización | Compraventas | Competencia EconómicaDDC classification: 658.8 A385m
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Libro (general) | Biblioteca Central UNIBE | General | 658.8 A385m (Browse shelf) | Ej.1 | Available | 150221 | |
| Libro (general) | Biblioteca Central UNIBE | General | 658.8 A385m (Browse shelf) | Ej.1 | Available | 150222 |