Global business today /
Charles W. L. Hill
- Decimosegunda edición
- New York : McGraw Hill, 2022
- xxii, 615 páginas : ilustraciones, gráficos, mapas
Incluye contenido, glosario, índice de temas, datos del autor,
PART ONE INTRODUCTION AND OVERVIEW| Chapter One Globalization | PART TWO NATIONAL DIFFERENCES| Chapter Two National Differences in Political, Economic, and Legal Systems| Chapter Three National Differences in Economic Development | Chapter Four Differences in Culture | Chapter Five Ethics, Corporate Social Responsibility, and Sustainability | PART THREE THE GLOBAL TRADE AND INVESTMENT ENVIRONMENT| Chapter Six International Trade Theory| Chapter Seven Government Policy and International Trade | Chapter Eight Foreign Direct Investment | Chapter Nine Regional Economic Integration| PART FOUR THE GLOBAL MONETARY SYSTEM| Chapter Ten The Foreign Exchange Market| Chapter Eleven The International Monetary System | PART FIVE THE STRATEGY OF INTERNATIONAL BUSINESS| Chapter Twelve The Strategy of International Business | Chapter Thirteen Entering Developed and Emerging Markets| PART SIX INTERNATIONAL BUSINESS FUNCTIONS| Chapter Fourteen Exporting, Importing, and Countertrade| Chapter Fifteen Global Production and Supply Chain Management | Chapter Sixteen Global Marketing and Business Analytics | Chapter Seventeen Global Human Resource Management |
9781266103148
Empresas internacionales Competencia económica internacional Inversiones extranjeras Negocios