01533nam a22002777a 4500 114121 DR-UNIBE 20260219105441.0 251001b2018 xxk||||| |||| 00| 0 eng d 9781292221670 BIBLIOTECA UNIBE BIBLIOTECA UNIBE rda eng 338.4791 C771t 2018 Cook, Roy A. autor 199472 Tourism : the business of hospitality and travel / Roy A. Cook , Cathy H. C. Hsu, Lorraine Taylor Sexta edición Harlow : Pearson Education, 2018 448 páginas : ilustraciones PART 1: THE TRAVELING PUBLIC AND TOURISM PROMOTERS | 1. Introducing the World’s Largest Industry, Tourism | 2. Marketing to the Traveling Public | 3. Delivering Quality Tourism Services | 4. Bringing Travelers and Tourism Service Suppliers Together | 5. Capturing Technology’s Competitive Advantages | PART 2: TOURISM SERVICE SUPPLIERS | 6. Transportation | 7. Accommodations | 8. Food and Beverage | 9. Attractions and Entertainment | 10. Destinations | PART 3: THE TOURISM ENVIRONMENT 11. Economic and Political Impacts of Tourism | 12. Environmental and Social/Cultural Impacts of Tourism | 13. Sustaining Tourism’s Benefits | 14. The Future of Tourism | lemb Turismo Hostelería Alojamiento Hsu, Cathy H. C. autor 199475 Taylor, Lorraine L autor 200845 ddc BK 114121 114121 0 0 ddc 0 GEN Principal 2025-10-02 0 338.4791 C771t 2018 251041 2025-10-02 10:34:20 Ej. 1 2025-10-02 BK