02620cam a2200337 i 4500001000700000003000900007005001700016007001900033008004200052020003400094040004100128041000800169100003300177100003700210100004100247245005300288250002400341260003000365300001800395500015100413505067100564520069401235650001801929650001701947653001701964655003401981856014102015942001202156999001902168952009502187114216DR-UNIBE20251117100355.0  @ cr nn 008mamaa251117s2026    xxu a    sb    001 0 eng    a9780135319390 (electrónico)  aDLCbspacDLCerdadBIBLIOTECA UNIBE  aeng  aCook, Roy A. eautor9199472  aHsu, Cathy H. C. eautor9199475  a Taylor,  Lorraine L.eautor920084510aTourism : the business of hospitality and travel  aSéptima edición  aHoboken :bPearson,c2026  a208 páginas  aRecurso en línea: Disponible para miembros de UNIBE a través del portal web del CRAI: https://www.unibe.edu.do/biblioteca/libros-electronicos/  aPART 1: THE TRAVELING PUBLIC AND TOURISM PROMOTERS |
1.	Introducing the world’s largest industry, tourism |
2.	Marketing to the traveling public |
3.	Delivering quality tourism services |
4.	Bringing travelers and tourism service suppliers together |
5.	Capturing technology’s competitive advantages |
PART 2: TOURISM SERVICE SUPPLIERS |
6.	Transportation |
7.	Accommodations |
8.	Food and beverage |
9.	Attractions and entertainment |
10.	Destinations |
PART 3: THE TOURISM ENVIRONMENT |
11.	Economic and political impacts of tourism |
12.	Environmental and social/cultural impacts of tourism |
13.	Sustaining tourism’s benefits |
14.	The future of tourism |
 3aTourism: The Business of Hospitality and Travel examines tourism through a business lens, considering the management, marketing, and finance issues most important to the industry. Conversational and fun to read, it uses cases and real examples to provide a holistic, global view of the tourism business. The 7th Edition explores trends across industry segments, with a new emphasis on the business/leisure travel market. Drawing on expanded academic research, it weighs the economic, political, environmental, and social/cultural impacts of tourism, as well as the critical issue of sustainability. International practices and perspectives are now more present, with multiple new examples. 7aTurismo2lemb 7aViajes2lemb00aHostelería  aRecurso electrónico 942681  uhttps://ezproxy.unibe.edu.do/login?url=https://bc.vitalsource.com/tenants/unibewolterskluwerhealth/libraries?bookmeta_vbid=9780135319390  2ddccEB  c114216d114216  00102ddc708eTEXTaPrincipald2026-03-23l0pEB0524r2025-11-17 10:05:04w2025-11-17yEB