Brookes, Richard W. <br/><br/>
La nueva mercadotécnia /  
Richard W. Brookes 
 - México :   McGraw-Hill,  1990 
 - x, 386 p 
<br/><br/><label>ISBN: </label>9684227035 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mercadeo
<br/><br/><label>Dewey Class. No.: </label>658.8 B872n