The Chinese Outbound Travel Market :   with special insight into the image of Europe as destination / 

 - Madrid :   World Tourism Organization (UNWTO) :   European Travel Commission (ETC),  2008 
 - xviii,178 páginas :  gráficas, tablas ;  28 x 20 cm 
<br/><br/>Incluye bibliografía 
<br/><br/> This book 's purpose is to try all about how the Chinese market to Europe is currently. In terms of actual volume or short-termpotencial, nor easy to tap, but the short-term prospects for Europe as a destination remain uncertain, but as China grows into being a economic super-power, finding a way to appeal to the potential Chinese visitor is one of the most pressing questions facing the European travel industry 
<br/><br/><label>ISBN: </label>9789284412372 9789299005026 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Turismo--Aspectos económicos--China<br/>Turismo--Aspectos económicos--Europa
<br/><br/><label>Dewey Class. No.: </label>338.4791051 W927c