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Mercadotecnia: conceptos y estrategia / Martin L. Bell

by Bell, Martin L.

Material type: Text Text; Format: print Publisher: México : CECSA, 1985Availability: Items available for loan: Biblioteca Central UNIBE [Call number: 658.8 B433m] (1).
2.
Biblioteca de mercadotecnia / Martin L. Bell ; traducido por C.P. Alfonso Garza Rusca

by Bell, Martin L.

Edition: Segunda ediciónMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : CECSA, 1983Availability: Items available for loan: Biblioteca Central UNIBE [Call number: 658.8 B433b 1983] (5).