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1.
La persuación en la comunicación : teoría y contexto / Kathlean Kelley Reardon

by Reardon, Kathleen Kelley [autor] | Vasallo, Marta | Eskenazi, Mario [diseñador de cubierta] | Viano, Víctor [diseñador de cubierta] | Miller, Gerald R [prologuista].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Barcelona : Paidós, 1981Availability: Items available for loan: Biblioteca Central UNIBE [Call number: 153.852 R288p] (2).
2.
Técnicas de persuasión : de la propaganda al lavado de cerebro / J. A. C. Brown

by Brown, J. A. C.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : Alianza Editorial, 1978Availability: Items available for loan: Biblioteca Central UNIBE [Call number: 153.852 B878t] (1).
3.
Persuasive commuication / Erwin P. Bettinghaus

by Bettinghaus, Erwin P.

Edition: Segunda ediciónMaterial type: Text Text; Format: print Publisher: New York : Holt, Rinehart & Winston, 1973Availability: Items available for loan: Biblioteca Central UNIBE [Call number: 153.852 B565p 1973] (1).