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Persuación de masas : psicología y efectos de las comunicaciones sociopolíticas y comerciales / José Luis León

by León, José Luis [autor].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : Ediciones Deusto, 1992Availability: Items available for loan: Biblioteca Central UNIBE [Call number: 658.08 L579p] (2).
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Conducta del consumidor y márketing / José Luis León, Elena Olábarri

by León, José Luis [autor] | Olábarri, Elena [autor].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : Ediciones Deusto, 1991Availability: Items available for loan: Biblioteca Central UNIBE [Call number: 658.834 L579c] (3).