Catalog - Resource Center for Learning and Research
Back to Site - CRAI LibraryCatalog - Resource Center for Learning and Research
Back to Site - CRAI LibraryItem type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Libro (general) | Biblioteca Central UNIBE | General | 658.839 P9641 (Browse shelf) | Ej.1 | Available | 231711 |
Título original: Procter & Gamble. The House that Yvory Built. Comentarios de la obra en las solapas y contraportada
Prólogo |
I. La compañía |
II. La gente |
III. Los productos |
IV. Marketing y publicidad |
V. Marketing global del P&G |
VI. Una última mirada |
Índice