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Marketing management / Philip Kotler, Kevin Lane Keller

by Kotler, Philip | Keller, Kevin Lane, 1956-.

Edition: Decimoquinta ediciónMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Pearson Education, 2016Availability: Items available for loan: Biblioteca Central UNIBE [Call number: 658.8 K874m 2016] (1).
2.
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Marketing management / Philip Kotler, Kevin Lane Keller

by Kotler, Philip, 1931- [autor] | Keller, Kevin Lane, 1956- [autor].

Edition: Decimotercera ediciónMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River : Pearson : Prentice Hall, 2009Availability: Items available for loan: Biblioteca Central UNIBE [Call number: 658.8 K874m 2009] (1).
3.
Administración estratégica de marca branding / Kevin Lane Keller ; traducción: Erika Montserrat Jaasso Hernand Borneville ; revisión técnica: Roberto Garza-Castillón Cantú, Carlos Mondragón.

by Keller, Kevin Lane, 1956- [autor] | Jasso Hernand Borneville, Erika Montserrat [traductora] | Garza-Castillón Cantú, Roberto [revisor técnico ] | Mondragón, Carlos [revisor técnico ].

Edition: Tercera ediciónMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: México : Pearson Educación, 2008Availability: Items available for loan: Biblioteca Central UNIBE [Call number: 658.827 K291a 2008] (2).