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1.
Marketing de guerra / Al Ries

by Ries, Al.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : McGraw-Hill Interamericana, 1999Availability: Items available for loan: Biblioteca Central UNIBE [Call number: 658.8 R559m] (1).
2.
Futuros y opciones en la gestión de carteras / Eduardo Martínez Abascal ; prologo de Rafael Termes

by Martínez Abascal Eduardo [autor] | Termes. Rafael [prologuista].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : McGraw-Hill : Instituto de Estudios Superiores de la Empresa (IESE), 1993Availability: Items available for loan: Biblioteca Central UNIBE [Call number: 658.4012 M385f] (1).
3.
Gestión de carteras : el concepto del beneficio potencial y su aplicación / Franz-Friedrich Neubauer ; traducción: Eduardo Jimenez Lazcano

by Neubauer Franz-friedrich [autor] | Jimenez Lazcano, Eduardo [traductor].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : McGraw-Hill, 1991Availability: Items available for loan: Biblioteca Central UNIBE [Call number: 658.4012 N478g] (2).