000 01533nam a22002777a 4500
001 114121
003 DR-UNIBE
005 20260219105441.0
008 251001b2018 xxk||||| |||| 00| 0 eng d
020 _a9781292221670
040 _aBIBLIOTECA UNIBE
_cBIBLIOTECA UNIBE
_erda
041 _aeng
082 _a338.4791 C771t 2018
100 _aCook, Roy A.
_eautor
_9199472
245 1 0 _aTourism :
_bthe business of hospitality and travel /
_cRoy A. Cook , Cathy H. C. Hsu, Lorraine Taylor
250 _aSexta edición
260 _aHarlow :
_bPearson Education,
_c2018
300 _a448 páginas :
_bilustraciones
505 _aPART 1: THE TRAVELING PUBLIC AND TOURISM PROMOTERS | 1. Introducing the World’s Largest Industry, Tourism | 2. Marketing to the Traveling Public | 3. Delivering Quality Tourism Services | 4. Bringing Travelers and Tourism Service Suppliers Together | 5. Capturing Technology’s Competitive Advantages | PART 2: TOURISM SERVICE SUPPLIERS | 6. Transportation | 7. Accommodations | 8. Food and Beverage | 9. Attractions and Entertainment | 10. Destinations | PART 3: THE TOURISM ENVIRONMENT 11. Economic and Political Impacts of Tourism | 12. Environmental and Social/Cultural Impacts of Tourism | 13. Sustaining Tourism’s Benefits | 14. The Future of Tourism |
650 7 _2lemb
_aTurismo
653 0 0 _aHostelería
653 0 0 _aAlojamiento
700 1 _a Hsu, Cathy H. C.
_eautor
_9199475
700 _a Taylor, Lorraine L
_eautor
_9200845
942 _2ddc
_cBK
999 _c114121
_d114121