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Nuevas tendencias en marketing : estrategias para los años noventa / Aubrey Wilson ; prólogo: Philip Kotler ; epílogo: Theodore Levitt
By: Wilson, Aubrey [autor]
.
Contributor(s): Kotler, Philip [prologuista] | Levitt, Theodore [epiloguista].
Material type: 
TextPublisher: Madrid : Ediciones Deusto, 1992Description: 231 p.ISBN: 8423410528.Subject(s): Mercadeo -- -Investigaciones | Industria -- -InvestigacionesDDC classification: 658.83 W747n
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Libro (general) | Biblioteca Central UNIBE | General | 658.83 W747n (Browse shelf) | Ej.1 | Available | 940472 |