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44.
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Marketing con ingenio / Jeff Slutsky, Marc Slutsky
by Slutsky, Jeff [autor] | Slutsky, Marc [autor]. Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: México : McGraw-Hill, 1992Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.8 S634m]
(1).
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45.
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Relaciones públicas para mercadeo y ventas / David Wragg
by Wragg, David [autor] | Ramos Ramírez, Zulma [traductor] | Serna Gómez, Humberto [asesor, revisor técnico] | Rabinovici, Rolnik [diseñador de cubierta]. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Bogotá : Legis, 1992Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.8 W939r]
(1).
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46.
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Convention sales services / Milton T. Astroff, James R. Abbey
by Astroff, Milton T | Abbey, James R. Edition: Tercera ediciónMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Cranbury : Waterbury Press, 1991Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.456 A859c 1991]
(2).
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47.
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Cómo vender servicios / Malcolm H. B. MacDonald
by MacDonald, Malcolm H. B. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Bilbao : Ediciones Deusto, 1990Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.82 M135c]
(1).
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48.
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La venta consultiva : un método de ventas centrado en la asesoria al cliente / Mack Hanan
by Hanan, Mack. Edition: Tercera ediciónMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Barcelona : Grupo Editorial Norma, 1989Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.82 H233v 1989]
(1).
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49.
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Relailing / Dale M. Lewison, M. Wayne De Lozier
by Lewison, Dale M | Delozier, M. Wayne. Edition: Tercera ediciónMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Columbus : Merrell Publishers, 1989Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.82 L677r]
(1).
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50.
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Relailing / Dale M. Lewison y otros tres
by Lewison, Dale M | Prough, George | Works, John | Delozier, M. Wayne. Edition: Segunda ediciónMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Columbus : Merrell Publishers, 1986Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.82 L677r 1986]
(1).
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51.
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Estrategias de Harvard
by Harvard Business Review. Material type: Text; Format:
print
Publisher: Bogotá : Educar Cultural Recreativa, 1988Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: R 658.808 E79 1988]
(7).
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52.
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Cómo vender aventajando a la competencia / John Fenton
by Fenton, John. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Bilbao : Deusto, 1987Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.82 F342c]
(1).
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53.
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Fashion buying / Elaine Stone
by Stone, Elaine. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, 1987Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 687.0688 S877f]
(1).
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54.
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Analyzing sales promotion : text and cases / John C. Totten, Martin P. Block.
by Totten, John C | Block, Martin P. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Chicago : Commerce Communications, 1987Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.82 T719a]
(1).
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55.
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El plan de mercadeo : cómo prepararlo y ponerlo en marcha / William M. Luther ; traducción Gisella Wolhfers Rosas
by Luther, William M | Wolhfers Rosas, Gisella. Material type: Text; Format:
print
Publisher: Barcelona : Grupo Editorial Norma, 1985Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.8 L973p]
(1).
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56.
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Fashion sales promotion : the selling behind the selling / Pamela Phillips, Ellye Bloom, John D. Mattingly
by Phillips, Pamela M [autor] | Bloom, Ellye [autor] | Mattingly, John D [autor]. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : John Wiley & Sons, 1985Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.82 P562f]
(2).
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57.
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Cases in promotional strategy / James F. Engel, W. Wayne Talarzyk
by Engel, James F | Talarzyk, W. Wayne. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Homewood : Richard D. Irwin, 1984Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.82 E57c]
(1).
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58.
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Estudios de mercadotecnia / Philip Kotler, Keith K. Cox
by Kotler, Philip. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Editorial Diana, 1982Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.8 K87e]
(1).
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59.
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Tratado de promoción de venta : política y técnica / Gerard Biolley, Maurice Cohen
by Biolley, Gerard | Cohen, Maurice. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Barcelona : Hispano Europea, 1981Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.82 B615t]
(1).
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60.
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Sales promotion essentials / Don E. Schultz, Willian A. Robinson, Lisa A. Petrison
by Schultz, Don E [autor] | Robinson, Willian A [autor] | Patrison, Lisa A [autor]. Edition: Tercera ediciónMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Ilinois : NTC Business Books, 1998Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.82 S387s]
(1).
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