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Marketing management / Philip Kotler, Kevin Lane Keller
by Kotler, Philip, 1931- [autor] | Keller, Kevin Lane, 1956- [autor]. Edition: Decimotercera ediciónMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River : Pearson : Prentice Hall, 2009Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.8 K874m 2009]
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Marketing an introduction / Gary Armstrong, Philip Kotler
by Armstrong, Gary | Kotler, Philip. Edition: Séptima ediciónMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River : Pearson : Prentice Hall, 2005Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.8 A735m]
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3.
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Dirección de marketing : Philip Kotler ... [et al.]; traducción: Yago Moreno, José Hamad, Cristina Belló la edición del milenio /
by Kotler, Philip | Cámara, Dionicio | Grande, Adefonso | Cruz, Ignacio | Moreno, Yago [traductor] | Hamad, José [traductor] | Belló, Cristina [traductor]. Material type: Text; Format:
print
Publisher: Madrid : Prentice Hall, 2000Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.8 D598 2000]
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4.
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Fundamentos de mercadotecnia / Philip kotler, Gary Armstrong ; traducción: Guadalupe Meza Staines
by Kotler, Philip [autor] | Armstrong, Gary [autor] | Meza Staines, Guadalupe [ traductor]. Edition: Cuarta ediciónMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Prentice Hall Hispanoamericana, 1998Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.8 k87f 1998]
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5.
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Mercadotecnia para hotelería y turismo / Philip Kotler, John Bowen, James Makens
by Kotler, Philip | Bowen, John | Makens, James. Edition: Primera ediciónMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Prentice Hall Hispanoamericana, 1997Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 338.47910688 K87m]
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6.
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Dirección de mercadotecnia : análisis, planeación, implementación y control / Philip Kotler ; traducción: Arturo Córdova Just
by Kotler, Philip [autor] | Córdova Just, Arturo [traductor]. Edition: Segunda ediciónMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Prentice Hall Hispanoamericana, 1996Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.8 K87d 1996]
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7.
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Dirección de la mercadotecnia : analisis, planificación, aplicación y control / Philip Kotler ; traducción Eugenia Rosete Solís, Mercedes Córdoba y Magro
by Kotler, Philip [autor] | Solís, Eugenia Rosete [traductor] | Córdoba y Magro, Mercedes [traductor]. Edition: Séptima ediciónMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Prentice Hall Hispanoamericana, 1993Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.8 K87d 1993]
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8.
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Fundamentos de mercadotecnia / Philip Kotler, Gary Armstrong ; traducción: Guillermina Cuevas Mesa
by Kotler, Philip | Armstrong, Gary | Cuevas Mesa, Guillermina [traductor]. Edition: Segunda ediciónMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Prentice Hall Hispanoamericana, 1991Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.8 K87f 1991]
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9.
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Mercadotecnia / Philip Kotler
by Kotler, Philip. Edition: Tercera ediciónMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Prentice Hall Hispanoamericana, 1989Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.8 K87m 1989]
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10.
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Principles of marketing / Philip Kotler
by Kotler, Philip [autor] | Wrenn, Bruce | Clewett, Richard. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey : Prentice Hall, 1986Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.8 K87p]
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11.
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Fundamentos de mercadotecnia / Philip Kotler ; traducción de Rosa María Rosas Sánchez
by Kotler, Philip | Rosas Sánchez, Rosa María, trad. Material type: Text; Format:
print
Publisher: México : Prentice Hall Hispanoamericana, 1985Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.8 K87f 1985]
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12.
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Mercadotecnia / Philip Kotler ; traducción: Fabio Villegas Orrego ; con la colaboración de Miguel Fernando Quintana Varela
by Kotler, Philip | Villegas Orrego, Fabio [traductor] | Quintana Varela, Miguel Fernando [colaborador]. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: México : Prentice Hall Hispanoamericana, 1984Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.8 K87me]
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13.
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Principles of marketing / Philip Kotler, Gary Armostrong
by Kotler, Philip | Armostrong, Gary. Edition: 10ª ediciónMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Prentice Hall, [Fecha no identificada]Availability: Items available for loan: Biblioteca Central UNIBE
[Call number: 658.8 K87pr]
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